Seltzer Licensing Group announced today its new partnership with Zippo Manufacturing Company as its exclusive licensing agent. Zippo Manufacturing Company is a leading global manufacturer and distributor of the iconic, patented windproof lighter and other outdoor products, including heat banks, hand
Brandgenuity was selected as the exclusive global licensing agency for Nissan Motor Corporation, a leading global vehicle manufacturer of on- and off-road driving excitement. Brandgenuity will manage and accelerate growth across the current licensing program for Nissan’s beloved brands, including ic
Funko is entering the premium collectibles market with Project Fred 01 — Bob’s Big Boy in a nod to the company’s first product, the Wacky Wobbler. The 11-inch collectible is priced at $295. Funko is releasing 750 of vinyl figures, including 75 of which feature an alternate Bob’s Big Boy outfit.
The UK’s leading online sports nutrition brand, Myprotein, has launched an exciting collaboration with Jimmy’s, the iced coffee brand. Landing on the 11th of March, the exclusive Jimmy’s x Myprotein Iced Coffee is enriched with 5.6g of milk protein per 100ml and has been designed to fuel the on-the-
Squishier things are coming! Jazwares , one of the world’s leading toy companies, today announced a Squishmallows x Stranger Things collaboration based on the original series blockbuster from Netflix. Announced as part of Jazwares’ Squishmallows Day celebrations, the collection is set to begin ro
Mattel, Inc. today revealed a celebratory partnership with Atlantis Paradise Island to develop Barbie Bahamas Beach Vacation: Where Atlantis Dreams Come True, an immersive, Barbie -themed experience for all guests to enjoy in honor of Barbie’s 65th anniversary on March 9. Debuting Memorial Day w
Global sports brand PUMA and Jazwares , a global leader in toys and licensing have today unveiled the PUMA x SQUISHMALLOWS collection inspired by everyone’s favorite ultra-soft plush. PUMA styles meet the world’s most popular plush personalities in this new colorful collection that’s perfect fo
Kung Fu Tea will launch drink partnership with DreamWorks Animation for the release of Kung Fu Panda 4, on March 8. From March 1 to March 15, Kung Fu Tea will delight customers with an in-store program featuring four exclusive drinks inspired by the new film, including: The Dragon Warrior – Thi
Bulldog Licensing, the leading licensing agency which represents Popeye in the UK on behalf of brand owner King Features Syndicate, has announced a new deal for the iconic brand with Skinnydip, a renowned supplier of fun and quirky accessories, clothing and lifestyle products. The deal comes in the
In a deal that could change how consumers buy, own and resell licensed merchandise forever, Hybrid Meta is partnering with Warner Bros. Discovery Global Consumer Products (WBDGCP) to bring limited-edition physical apparel paired with digital collectibles that offer real-world value and consumer expe
Rocket Licensing, global licensing agent for Little People, BIG DREAMS, thebestselling children’s biography series, has announced the arrival of a children’sapparel collection, created by specialist apparel licensee Poetic Brands. The collection launches across Tesco stores as part of Tesco celebrat
This spring, Afro Unicorn® founder and CEO April Showers proudly announces the expansion of the Afronia universe. The launch includes a live action series and a Roblox experience as well as a new celebration page on Amazon, bringing the brand’s diverse characters to a range of platforms. Afro Unic