
Lego News
Lego News
Lego News
The Smiley Company is delighted to announce an exciting new partnership with one of Europe’s most prestigious lifestyle stores colette. This exciting co-creation will form part of colette’s unique campaign of “20 products for 20 years” which sees the iconic store launching 20 luxury products in their…
Chupa Chups never stops to amaze its lovers! After thousands of fun, sweet, and playful collaborations, now it’s time for something really cheeky. Not just a simple licensing agreement but a partnership that combines the best values and know-how of the two brands. A 360° project that will involve consumers …
Pünktlich zum Kinostart des lang ersehnten LEGO Batman-Films ist die neue LEGO Batman-Heimtextil-Kollektion von Character World erhältlich. Der Film, mit zahlreichen großen Namen wie Will Arnett, Ralph Fiennes, Channing Tatum, Mariah Carey und Zach Galifianakis, verzeichnet weltweit…
As the public appetite for Enid Blyton’s The Famous Five continues, on the back of Quercus’ best-selling Enid Blyton for Grown-Ups series, Bulldog has also seen the expansion of its licensing range, with Danilo on board to create a range of Blyton greeting cards. This year, Bulldog Licensing, which …
Sesame Workshop, the nonprofit educational organization behind Sesamstrasse (the German version of Sesame Street), has named NICI as its licensee, developing a new range of plush toys and gift range for the German-speaking territories. CPLG, Sesame Workshop’s licensing …
Bald hat er einen ersten Entwurf des Raumschiffes, das angetrieben wird durch Kanister, Haartrockner und Vorstellungskraft. Die Welt seines neuen kleinen Helden tut sich vor Nick auf und eröffnet ihm eine ganz neue Galaxie. QPootle5 und seine Freunde Oopsy, Stella, Eddi, Groobie und Bud-D erleben …
Im ersten Halbjahr 2017 nimmt das Lego Technic Forschungsschiff Kurs aufs offene Meer. Für echte Tiefsee-Expeditionen verfügt das Set über eine Brücke mit Radar, einen Kran und Hubschrauber sowie ein U-Boot. Wer sich lieber über den Wolken statt unter dem Meeresspiegel aufhält, den bringt …
Maurizio Distefano Licensing (MD Licensing) has signed a new licensing agreement on behalf of Angry Birds brand owner Rovio. Granarolo, a major name in the processing and marketing of milk-based products, will partner with the Angry birds brand to bring special editions of its 100 per cent natural…
Smash 3D animated family show Masha and the Bear continues to pull in viewers around the world, through both cinemas and TV broadcast. Several cinematic distribution companies have snapped up Season 3 of the hit show prior to TV broadcast release and audiences across Europe have responded …
Two of the world’s leading entertainment and brand licensing agencies, CPLG and Tycoon have joined forces to create a global strategic alliance designed to leverage their respective strengths in their regional markets and maximize key brand opportunities across both agencies …
The value of the Italian nation brand is growing around the world. In 2016 estimated revenues exceeded 1.5 billion dollars, positioning the country in ninth place in the 100 top performing countries in the world, according to a new report “Brand Finance Nation Brands”, which each year draws up a top …