Specialist apparel licensee Poetic Brands has partnered with licensing agent Sunny Side Up Consulting, the lyric licensing expert, and retail giant Tesco to produce a very special range of men’s and women’s t-shirts for England fans during the World Cup. The shirts, one red shirt for women and one blue …
The U.S. Soccer Federation (USSF) and Legends today announced a long term, multi-year agreement, building on four years of partnership to keep Legends as the provider for all U.S. Soccer Store experiences both online and at events. “We’re incredibly excited and energized to extend our partnership with …
Pharrell and adidas Originals introduce a new grey tonal colorway of the Hu NMD Animal Print, featuring an embroidered all over print that adds texture to the sock-like material in a silvery gray color accented with darker tonal spots. Accompanying rope laces feature reflectivity, while the shoe’s signature heel …
Brand extension agency Asembl has teamed up Diageo’s Baileys with Sara Lee for a multi-year partnership of game-changing desserts. First to launch as part of the partnership are two delectable desserts – Baileys Deluxe Baked Cheesecake and Baileys Deluxe Chocolate Pudding – which are both now …
Global sports company PUMA teams up with Nickelodeon to launch PUMA x PAW Patrol, a new collection of playful and sporty styles for kids featuring the pack of heroic rescue pups from the hit animated series PAW Patrol, created by Spin Master Entertainment. It’s all paws in with the PUMA x PAW Patrol …
The Lumistella Company, Rocket Licensing and McDonald’s are thrilled to announce the launch of the first-ever The Elf on the Shelf Happy Meal – with branded packaging, including a choice of one of ten North Pole plush characters – The Elf on the Shelf Scout Elves, Elf Pets and Elf Mates …
Pretty Green has teamed up with Subbuteo, one of the icons of British football from Hasbro, a global branded entertainment leader, on a collaboration that not only includes a limited edition Pretty Green x Subbuteo game and figurine but also an entire range of co-branded clothing comprised of a track-top …
Maurizio Distefano Licensing, worldwide licensing agent for Charlotte M., has announced that the voice of the hugely popular YouTuber and TikTokker has helped to propel the new animated film The Nutcracker and the Magic Flute to third place at the Italian box office! Charlotte M. voices Marie, the heroine …
Moonpig, the UK’s leading online greeting card and gifting platform has launched a new and exclusive range of Love Hearts cards perfect for birthdays and other special occasions including Valentine’s Day & Mother’s Day. Available in both the UK & Australia, the collection includes 8 new cards featuring …
PUMA startet heute, in Zusammenarbeit mit The Pokémon Company International eine kreative Kollektion rund um die phantastische Welt der Pokémon. Für die neue Kollektion lässt sich PUMA von den beliebtesten Pokémon inspirieren - darunter Pikachu, Bisasam, Glumanda, Schiggy und …
Today, Hollywood heritage brand, Von Dutch, is proud to announce its partnership with fellow pop-culture icon Popeye for a custom apparel collection in support of ocean-cleanup organization, The SeaCleaners. This collection aims to highlight one of the most influential comic characters in the world and …
With the highly-anticipated Black Panther: Wakanda Forever hitting cinemas this weekend, adidas has joined forces with Marvel Studios to reveal the bespoke costuming and footwear designed for characters Shuri, Okoye, and Riri. adidas innovation and design teams led largely by female and BIPOC …