Spin Master Corp. completed its acquisition of Rubik’s Brand Ltd. Spin Master will continue the Rubik’s brand legacy, with plans for further innovation across the entire Rubik’s portfolio and expanded distribution through the Company’s global footprint. Spin Master has expanded its leading position within the …
Spin Master Corp reached an agreement to acquire London-based Rubik’s Brand Ltd, owner of the world-famous Rubik’s Cube. Invented by Ernö Rubik in 1974 and launched globally in 1980, the Rubik’s Cube became a worldwide craze, selling hundreds of millions of units, and has inspired and challenged …
The world’s most popular single toy (which boasts of a huge fan following in India as well), is celebrating 40 years since it became a global phenomenon. To enhance the festivities, it is inviting fans to participate in the world’s ‘most viewers for a Rubik’s Cube solving lesson live stream on YouTube’ on …
Rubik’s will team up with Etch A Sketch, the heritage mechanical drawing toy, as part of both brand anniversary celebrations in 2020. Marking 60 years since Etch A Sketch first launched, and 40 years since Rubik’s Cube craze went global, the collaboration will see a limited-edition Rubik’s co-branded …
The world-famous Rubik’s cube is to feature in a new McDonald’s Happy Meal promotion throughout 2020, which will encourage kids to PLAY SMART while enjoying their favourite meal. This multi-territory promotion is set to launch in McDonald's restaurants across France during February this year, with a …
Rubik’s Brand Ltd. has partnered with Puma for a brand new Fall 2019 clothing collection. This collaboration brings together the iconic playfulness of a Rubik’s Cube, and the sport-meets-street style of Puma. Set to debut this Fall, this colorful and stylish collaboration will bring together the best of both …
The Smiley Company, master licensee for the Rubik’s Cube, is pleased to announce a deal for Rubik’s to feature in a McDonald’s Happy Meal promotion, which will encourage kids to PLAY SMART while enjoying everyone's favourite food. In a deal brokered by The Marketing Store, this multi-territory …
To celebrate the 15th anniversary of Kazachok, France’s premier brand licensing trade show, The Smiley Company will be exhibiting a special piece of artwork to celebrate its burgeoning brand extension with Rubik’s and also to showcase the brands marriage between art and intelligence …
As the trend for retro gaming hits fever pitch globally, Rubik's & PAC-MAN - two of the most iconic brands from 1980’s pop culture - have teamed up to create the ultimate product mash-up. Fans of retro and geek culture will be in for a massive treat, with the launch of an exciting cross-categoy…