Creative Licensing has been busy expanding their roster of digital games – and introducing some familiar action heroes from the 80s and 90s to a new generation of gamers and fans through downloadable content licenses. Legendary military hero John Rambo was enlisted in one of the most …
Planeta Junior is already The Smurfs’ agent in Iberia. Thanks to outstanding licensing and brand development achievements, IMPS has decided to renew the agreement and add CEE to the list of territories represented by Planeta Junior. Planeta Junior will manage the licensing program in all categories …
The Frida Kahlo licensing program continues to grow substantially, despite these challenging times, and is pleased to announce its latest Frida Kahlo collection launch of licensed product in collaboration with Polish cultural retailer, EMPIK. Good news for Frida fans is that EMPIK stores are currently open in …
The appointment of Lisans as licensing agent for Turkey and ELC as licensing agent for the CEE region extends the range of this fast-growing property to a number of key markets. Both agencies are leaders in their fields. Lisans focuses on the Turkish market, where MeteoHeroes is due to launch in May 2021 on …
Das Harry Potter-Franchise von Warner Bros. wurde mit dem Toy Industry Award1 der NPD Group für die umsatzstärkste Toy Lizenz des Jahres 2020 in der Kategorie Spiele & Puzzles ausgezeichnet. Die Auszeichnungen wurden den Gewinnern während der virtuellen …
Die LEGO Gruppe bringt ein neues LEGO Auto-Set heraus, das viele Fans gleich doppelt glücklich machen wird: Das 2-in-1 Set LEGO Porsche 911 Turbo und 911 Targa vereint zwei legendären Sportwagen aus zwei Jahrzehnten in einem Modell. Pünktlich zum Launch können Fans des erfolgreichsten Sportwagens …
Auch als Superhelden machen die Fellfreunde weiterhin eine gute Figur: Nachdem Marshall, Chase und Co im Herbst 2020 zu echten Superhelden geworden sind, entwickeln sich ihre Superkräfte 2021 sowohl in der TV-Serie als auch in der Toyline weiter. Unter dem Motto Charged Up dreht sich alles ..
Joining Bulldog Licensing’s carefully selected portfolio of brands this month, is Guide Dogs – which supports people with sight loss to live actively, independently and well. Bulldog will be creating a consumer products campaign for Guide Dogs, one of the nation’s favourite charities. Building on the …
Following the acquisition of eOne in 2019, Hasbro continues to consolidate its brand-licensing representation across EMEA. As a result, leading licensing agency WildBrain CPLG has been appointed, through an expansion of its partnership with Hasbro Consumer Products, to represent eOne brands …
2021 marks the 75th anniversary of Le Petit Prince’s original publication in French. A record holder as the most read and most translated literary masterpiece in French literature, this classic novella holds a special place in readers’ hearts. When did you last spend some quality time with Le Petit …
World Wrestling Entertainment announced expectations for its 2020 financial results and outlined guidance for 2021. The announcements were made in conjunction with the communication of a new agreement to license WWE’s premium content to NBCU’s Peacock service, which will become the sole …
Much of the growth in 2020 was directly correlated to the COVID-19 pandemic and the changing consumer behavior associated with widespread lockdowns and school closures, the disposable income diverted from other types of entertainment to toys, as well as the onset of federal stimulus checks …