Moonbug, ein globales Unterhaltungsunternehmen, das wertebasierte Inhalte für Kinder entwickelt und vertreibt, ist eine neue Lizenzpartnerschaft mit der Markenerweiterungs-Agentur TBR The Brand Residence eingegangen. Damit verantwortet TBR die Vermarktung der weltweit erfolgreichen Themen wie …
Seit Anfang Mai lächelt die beliebte „Biene Maja“ auch von bunten DHL-Packsets. Studio 100 Media und Deutsche Post DHL haben hierzu erneut eine Lizenzvereinbarung geschlossen. Das Logistik-Unternehmen bietet in allen teilnehmenden Filialen der Deutschen Post diese ansprechenden Kartonagen …
Dank der wilden Karls-Bande wird’s auf dem Erdbeerhof nie langweilig! Zusammen mit den drei Karls-Kindern und dem Angorakater Magnus Maximus erlebt der gemütliche und stets gut gelaunte Erdbär Karlchen die verrücktesten Abenteuer. Auch wenn er nicht der Schnellste oder Geschickteste ist, hält er …
Panini Comics set the release date of the next volume “Asterix and the Griffin” for the 28th of October 2021. Asterix, Obelix and Idefix, accompanied by the druid Panoramix, will get involved in the epic and full of unexpected search for the Griffin, a mysterious and fantastic mythological creature …
King Features is also growing Cuphead’s publishing program with additional graphic novels from Dark Horse Comics, which has renewed their worldwide deal to further expand their existing lineup of Cuphead books. Dark Horse has also expanded their publishing program internationally on behalf of the …
Magic: The Gathering and Dungeons & Dragons have millions of fans around the globe with more coming. With an upcoming Magic: The Gathering Netflix series, a live action Dungeons & Dragons film, and exciting video games featuring both on the horizon, even more people will be brought together by …
Undiz, the loungewear retailer of the French Group Etam, which enjoys a huge popularity among teenage girls, has dropped a capsule collection of Chupa Chups loungewear just in time to get ready for summer. The collection consists of playful sets of pijamas and underwear in soft candy hues for a young …
Informa Markets’ Global Licensing Group announces its 2021 calendar of events, kicking off with August’s Licensing Expo, which will be now be a fully virtual experience, enabling the broadest and most robust cross-section of attendees from retail, manufacturers and brands from around the world to …
Today, leading licensing agent Born Licensing launches its first-ever creative campaign targeting UK adland. In a unique mash-up, the firm is deploying a crack team of well-known characters to challenge the can’t-do attitude the industry has relating to the use of licensed characters in creative …
Collectors and vinyl evangelists have marked their calendars for the return of Record Store Day in a two-part celebration this June 12th and July 17th. To commemorate #RSDDrops, Crosley Radio has teamed up with Apple Corps Ltd to release what could be the most highly anticipated exclusive turntable …
Clothing brand and webcomic Zombie Makeout Club is now represented globally in all categories for merchandising by Reemsborko. The products have been selling strongly online from website for three years but this is now crossing to bricks and mortar. In the US, Goodie Two Sleeves are already enjoying …
Im Jahr 2021 verstärkt die Marke Barbie ihren Schwung, um das grenzenlose Potenzial in jedem Mädchen zu inspirieren. Die nächste Ausgabe der You Can Be Anything-Kampagne ermutigt Mädchen, Grenzen zu überschreiten und gläserne Decken zu durchbrechen. Wir werden Mädchen …